Backlinks play an essential role in the process of search engine optimization, or SEO, helping websites to improve their visibility in search rankings and see a rise in organic traffic. At Serpzilla, we consider ourselves a high-quality platform for purchasing backlinks, offering our customers a variety of options that are tailored to both different needs and varying sectors. 

However, to make the most out of your investment and see a high return on investment, it’s essential to understand the process of acquiring backlinks that will benefit your site the most. In this simple guide, we will walk you through the process of selecting and purchasing high-quality backlinks directly from us at Serpzilla, ensuring you make informed decisions that enhance your SEO efforts. 
Alongside a recent talk from our expert business development manager, Dmitry Mikhailov, we provide you with a step-by-step guide in buying backlinks from our site.

Researching the Types You Want to Buy

Before we focus on the subject of the article, we should first focus on carrying out the necessary research to secure a high ROI. When buying, focus on acquiring high domain authority (DA) links that can boost your site’s credibility. Choose links from websites that are directly relevant to your sector or niche, ensuring contextual relevance – search engines tend to favor this method. 

As always, avoid spammy links from low-quality or non-relevant sites, as these may damage your SEO efforts. Conduct thorough research to identify reputable sources, and use tools such as Ahrefs and Moz to assess the DA, trustworthiness, and other metrics of potential backlink sites.  Through focusing on high-quality, relevant links, you can enhance your site’s authority and improve its search engine ranking effectively.

Knowing Your Competitor

Comprehensively understanding your competitors is yet another crucial step in any successful backlink acquisition strategy. Start by identifying the main competitors within your niche. You can then use well known SEO tools such as SEMrush, Screaming Frog, or Moz to fully analyze their backlink profiles. Try to look out for patterns in the types of sites that link to them, their DA score, and the specific type of content that attracts links. Through doing this, you will be able to uncover valuable insights into what is working for leaders in your industry. 

Additionally, pay attention to the keywords that your competitors rank for, and which anchor text is used in their profile. This will help you to properly identify any potential opportunities for your site’s own backlink strategy. Should your competitors be successful getting links from certain sites, consider reaching out to these sites with high quality content that can offer a greater level of value. Understanding and replicating the successful aspects of your competitors’ backlink strategies can give you a significant advantage in improving your own site’s search engine performance.

 A Step-by-Step Guide to Buying from Serpzilla

Step 1: Registering to the Serpzilla Platform

Visit the Serpzilla website and click on the registration button. Fill in your basic details like email and password and complete the registration process. This takes less than two minutes, allowing you to quickly access the platform for any future link building projects.

Step 2: Navigating the Main Screen and Adding Your Project

Once logged in, you will be navigated to the main dashboard. Click on “Add Project” and enter your website URL. This helps Serpzilla understand where you want to place your back links, allowing more tailored options for your site’s needs. Remember, you can add more than one project should it be necessary. 

Step 3: Adding URLs and Anchor Texts

Input the specific URLs you want to promote and specify the anchor texts – this can be more than one if needed. Proper optimization of anchor texts ensures that your links are effective and relevant, improving your chances of higher search engine rankings.

Step 4: Clicking “Buy Backlinks” and Choosing Your Project Website

Click on the “Buy Backlinks” button. Select the project website from which you want to buy backlinks. This ensures that all backlinks purchased are directed towards your specified site, maximizing their impact.

Step 5: Choosing the Types of Links to Buy

Decide whether you want to purchase guest posts, or other types of backlinks. If you have an article ready, upload it; if not, opt for the publisher to create content for you. Choose the type and word count of the article to match your specified needs. 

Step 6: Using Filters to Find the Perfect Links

Utilize our custom filters to narrow down your options. Set parameters such as Domain Rating (DR), Domain Authority (DA), price, and domain zone. This helps you find backlinks that meet your specific criteria and budget.

Step 7: Selecting and Purchasing Backlinks

Review the filtered results and choose backlinks based on DR, Citation Flow (CF), Trust Flow (TF), traffic, price, and delivery time. Once satisfied, click the ‘accept’ button to finalize your choice and deduct the amount from your balance.

Following these steps will help you seamlessly buy high-quality backlinks from Serpzilla, enhancing your website’s SEO metrics.

Buying Niche Edits from Serpzilla

Niche edits, also known as contextual backlinks, that are placed within existing content, are a fast, effective, and budget-friendly way to boost your SEO profile. Serpzilla offers a streamlined process for purchasing niche-edits, typically being able to process these requests in a few hours, rather than days or a week. You can apply the same filters as during the guest posting process – Domain Rating (DR), Domain Authority (DR), price, and domain zone, ensuring that your links, whilst cheaper, still meet your specific requirements. 

Unlike one-time payments for guest posts, niche edits are priced on a monthly basis, providing ongoing value and flexibility. This quick turnaround time and pricing model make niche edits an attractive option for those looking to enhance their backlink profile quickly and without cutting corners.

Purchasing backlinks from Serpzilla can massively enhance your website’s SEO performance when done correctly. By researching the type of backlinks you need, understanding your competitors, and using the platform’s multitude of features, you can secure high-quality links that boost your site’s authority and rankings. 

Whether opting for guest posts or niche edits, Serpzilla offers flexibility and efficiency, ensuring you get the best value for your investment and the highest ROI. With the ability to apply precise filters and a user-friendly interface, buying backlinks becomes a streamlined process. Reread this guide whenever necessary to ensure you are making well researched decisions and fully utilizing Serpzilla for your SEO journey.

  • Alex Sandro

    Senior product manager at SEO and linkbuilding expert. More than 10 years of work in the field of website search engine optimization, specialist in backlink promotion. Head of linkbuilding products at Serpzilla, a global linkbuilding platform. He regularly participates in SEO conferences and also hosts webinars dedicated to website optimization, working with various marketing tools, strategies and trends of backlink promotion.