Rated 4.9/5 by users

Turn AI visibility and off-page SEO into a predictable growth engine

Serpzilla helps you monitor your AI visibility, discover competitor backlink opportunities, acquire high-quality placements, and track the impact of every placement. Everything you need to grow your presence in Google and AI search.

See comparison
150,000+
vetted media websites
1 billion
pages for Google-friendly backlinks
40+
SEO metrics and advanced filtering
20+
million backlinks placed

Why Choose Serpzilla

The only platform built for both Google rankings and AI Visibility Monitoring

★ ONLY ON SERPZILLA

Manage what AI platforms say about your brand

Track how often ChatGPT, Gemini, Perplexity, and other AI platforms mention your brand and with what sentiment. Understand where you appear, where you're missing, and get clear recommendations on where to place links and what content to create. Benchmark against competitors — no other platform offers this.

Powered by Semrush data. Instantly discover the referring domains driving rankings for your competitors and acquire placements from those same sources directly inside Serpzilla. Built-in, not bolted on. No spreadsheets. No switching tools.

★ ONLY ON SERPZILLA

Price Match

Found the same site at a lower price? We'll match it — no negotiations, no back-and-forth.

Connect your OpenClaw or Claude agent directly to Serpzilla via MCP. Search sites, upload articles, buy placements, and manage their full lifecycle — all from your agent's chat interface.

★ ONLY ON SERPZILLA

Official Semrush Partner

The only link marketplace with a native Semrush integration — Authority Score and live traffic data built directly into site search. No tab-switching, no copy-pasting metrics.

★ ONLY ON SERPZILLA

Instant Niche Edits & UGC Placements

Two link formats no other platform offers: niche edits placed within 5 minutes with flexible monthly payments, and UGC links across forums and profile pages — both fully managed inside Serpzilla.

Our strategist will build you a backlink acquisition roadmap and a shortlist of sites to buy from tailored to your niche and budget — using Backlink Gap Analyzer on Semrush data. Yours to keep.

Every placement type in one platform

Guest posts, niche edits, brand mentions, UGC placements — all sourced, managed, and tracked in a single workflow. No juggling multiple tools or agencies.

Built to scale with your team

Sub-accounts, centralized budgets, granular role permissions, and load-tested infrastructure for teams of any size. API access for full integration with your martech stack.

Try out all the platform's features

Competitive Battle Card

Serpzilla vs. The Market

A transparent, feature-by-feature comparison with the leading off-page SEO platforms.

= Exclusive to Serpzilla |  = Available |  ~ = Partial / Limited |  = Not available
  • AI SEO & Competitive Intelligence

    Feature Serpzilla White Press Adsy FatJoe Bazoom
    LLM Visibility Monitoring ★ Only here
    Backlink Gap Analyzer (Semrush data) ★ Only here
    AI-Powered Site Scoring (40+ metrics) ★ Only here
    Native Semrush integration ★ Only here
    Free data-driven backlink strategy
    Price match ★ Only here
  • Placements & Outreach

    Feature Serpzilla White Press Adsy FatJoe Bazoom
    Access to 150,000+ vetted sites — Service only
    Guest posts
    Niche edits
    Brand mentions
    Instant Niche Edits ★ Only here
    UGC (Forum and profile backlinks) ★ Only here
    Custom outreach to sites beyond our marketplace inventory ~ Limited ~ Limited
    Guest Post Automation Skill (Claude & OpenClaw) ★ Only here
    Link guarantee
  • Scale & Team Management

    Feature Serpzilla White Press Adsy FatJoe Bazoom
    Full API access for bulk ordering ~ Partial
    Load-tested for enterprise scale ★ Only here
    Cashback & loyalty program ~ Partial ~ Partial
    Dedicated manager ~ Partial
    Roles & sub-accounts ~ Limited ~ Limited
    Centralized link budget with granular allocation to sub-accounts ~ Limited
    Dual model: buy & monetize in one account ~ Partial

The platform built for SEO growth at scale

01 In-House SEO Teams

Get the data to build a winning strategy, the tools to execute it at scale, and the AI monitoring to prove ROI to stakeholders — all without switching platforms.

02 Agencies & Freelancers

Sub-accounts, white-label outreach, API access, and cashback rewards. Manage dozens of client campaigns from one dashboard without the Excel chaos.

03 Enterprise Brands

Centralized budgets, role-based permissions, load-tested infrastructure for concurrent team access, and dedicated account management. Built to scale with you.

04 AI-Forward Marketers

If you care about appearing in ChatGPT, Gemini, or Perplexity responses — Serpzilla is the only platform that actively monitors and helps optimize your LLM visibility.

Serpzilla is my favourite platform for link-building. What I like most is the ability to customize and find the perfect link for each client on a case-by-case basis.

It’s easy to use and gives a variety of different options to filter through. From the topic to country, budget, traffic numbers etc, there’s plenty of room to adapt and pick the best link for your client. I would highly recommend SERPzilla for your link-building.

Serpzilla truly is a complete hub for all things related to backlinks. Whether you want to learn why backlinks or important, build them for your brand or acquire links for an agency, they do it all.

The website and marketplace is extremely easy to use and the links they can acquire are second to none.

My time working with Serpzilla has always been a solid one and I even learn things about the latest Google updates due to their proactive resources. Recommend to anyone looking for a solid backlink partner.

I’ve really enjoyed working with Serpzilla. Their team is always very responsive and attentive. I especially like their filter interface, which is very user-friendly and makes due diligence a breeze. I can clearly see the value add and why so many people love Serpzilla.

I normally don’t use backlink tools, but when I do, I turn to Serpzilla. It’s an incredibly effective platform for discovering high-quality backlink opportunities that provide real SEO value.

I use it both for my own site and for my clients when I need to target specific niches that move the needle in rankings and authority. What I appreciate most is the balance of ease-of-use with access to meaningful data that helps me make confident decisions.

Serpzilla has become a reliable part of my SEO toolkit, and I highly recommend it to anyone serious about growing their online presence.

Serpzilla has been a dominant force in the link building and SEO industry for as long as I can remember.

I’ve grown my own companies with SEO for the past 10+ years and I continue to use Serpzilla as a resource while link building and growing authority. Can’t recommend them enough to other SEOs looking to level up the strength of their website.

Serpzilla saves me a ton of time to find opportunities for backlinks, for the niche I want, and it’s easy. It’s my go-to place for bulk link-buying and quick links.

The platform has a huge variety of sites to choose from, with clear metrics that help me pick the best ones.

I also like that I can manage everything in one place instead of doing endless manual outreach.

Finding reliable backlinks has always been one of the biggest challenges in SEO. What I love about Serpzilla is how effortless it makes the whole process.

The platform gives me access to a huge variety of quality links, with transparent metrics and an intuitive dashboard that saves me hours every week. It’s now a core part of my link building strategy.

Transparent pricing — no hidden fees

No monthly subscriptions. No platform fees. No commissions. You pay only for confirmed placements.

See full pricing and packages

Average placement prices

guest post
$459
link insertion
$225
brand mention
$18
forum backlink
$8

Frequently Asked Questions

Still have questions?
Create an account for free and explore 150,000+ vetted sites with all prices upfront.
No platform fees or commissions. You pay only for placements. For one-time formats (guest posts, niche edits, UGC), funds are reserved when you place an order and charged only after the placement goes live. Rental backlinks are available as a recurring monthly format — you pay monthly for as long as the link stays live.
Serpzilla offers a Link Placement Guarantee (add-on, +10% of placement price). If your backlink is removed, you get a full refund.
Yes. Serpzilla supports sub-accounts, role-based permissions, and centralized budget allocation — designed specifically for agencies managing multiple clients.
Yes. Serpzilla has a native Semrush integration for competitive gap analysis, plus a full API for connecting with your existing martech stack.
Most marketplaces only sell placements. Serpzilla adds LLM Visibility Monitoring, Backlink Gap Analyzer, AI-powered site scoring, and workflow automation — so you can plan, execute, and measure your entire off-page SEO strategy in one place.
Guest posts, niche edits, rental backlinks, sitewide backlinks, forum backlinks, profile backlinks, brand mentions, UGC, and custom outreach beyond the marketplace inventory.
No minimum spend for self-serve. Enterprise pricing is custom — get a quote on the pricing page.
Serpzilla's marketplace includes sites across 100+ countries and multiple languages — use filters to target specific regions and niches.
Each site in the marketplace is scored across 40+ SEO metrics — including Authority Score, traffic trends, niche relevance, and spam signals — so you can make data-driven placement decisions without manual research.

Ready to build your predictable growth engine?

Join thousands of SEO teams using Serpzilla to grow authority in Google — and get found in AI search.

  • Price match guarantee
  • 150,000+ vetted sites
  • No subscription or platform fees