You have probably seen many SEO-related resources discussing the following topic: is link-building still a thing? Do we still need to invest in link-building opportunities or are other SEO techniques becoming more prominent and link building is a thing of the past? 

We at Serpzilla think that understanding what SEO specialists of various levels and from different backgrounds really think about link building. We wanted to gather first-hand information from our customers and site visitors and use this data to improve our products and services. For this, we have conducted an extensive survey among our users. When we analyzed the collected data, we have revealed several very important findings about where link building stands in today’s SEO. 

We have gathered all the accumulated data, analysis and findings in the form of a White Paper which we would like to offer to our readers. If you want to know what SEO specialists think about link building, which methods and tactics they use to build backlink profiles, and which trends and issues they claim will shape the market in the nearest future, click to download the full version of our White Paper here. 

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  • Sergey Pankov

    Sergey is a seasoned SEO expert with 20+ years of experience, global link building opinion leader, he is a regular speaker at various SEO conferences and webinars dedicated to website optimization. As a CEO at Serpzilla.com, Sergey is responsible for strategic & operational management of business areas, business scaling, building first-class customer service, innovation & technology management, hiring & management of teams of talents. Sergey's Linkedin